The Wet Gala
The Wet Gala, a spin on the famous ‘Met Gala’, is an event dedicated to raising money and awareness for Water Ambassadors Canada with the goal of bringing clean water to communites around the world.
In 2023, the Wet Gala hosted over 300 people and raised $160,000 over the course of one night. That directly funded over 60 water projects in communities across the globe, helping tens of thosands of people access clean water.
The event was covered by To-do Toronto, CHUM FM, Curiocity, and the Toronto Star - with an estimated reach of over 5,000,000. From concept to event-day, the Wet Gala was put together in just 3 months.
This is now an annual event for Water Ambassadors.
Role: Creative Director, Designer, Video Editor, Event Coordinator
Client: Water Ambassadors Canada
Agency: Yonge & Eist Agency
Year: 2023 - 2024